I used to work in a digital marketing company.
And one of the things I learned was that the best way to make sure we were getting the most value from our data was to make the most out of it.
This is how to design a capitol in a single day.
So that’s how I designed my capitol.
The capitol of my company.
In the early days, when I was just starting out, we had a pretty simple structure: There was an online portfolio.
A few of our users had an existing portfolio.
We had an email list.
And then we had an RSS feed.
And we had one of those big websites that had a logo.
So the portfolio had been set up.
But we hadn’t designed the portfolio.
And there were a couple of things we had to think about.
One was, what kind of content was going to be our focus?
Because our portfolio was really a mix of products and services that people were interested in.
We also wanted to get some people to sign up.
And the reason we had so many users on the site was because we were targeting a specific audience: the millennials.
The content on the website was focused on how to connect with and build relationships with them.
And what I learned is that if you start from the premise that your audience is all going to come from different walks of life and different walks in life, then you have to focus on getting them to engage with one another.
You can’t just be looking at what people like and what they don’t like, because that’s not going to resonate.
So what I tried to do with the portfolio was look at a set of core values that we all hold dear and try to find a way to tie that into our portfolios.
And I found that by focusing on those values, the portfolio would become something that I could build on.
It was very important for us to keep it simple.
It had to have no bells and whistles.
And it had to be something that could be understood by anyone.
The first time I saw a portfolio of my portfolio, I was stunned.
I couldn’t believe it.
And that was one of my first big lessons.
The portfolio had an icon.
It looked like an icon for a portfolio.
It featured a bunch of numbers.
But I realized that I was missing out on something.
There were lots of ways to design portfolios, but not many of them that could communicate the same message.
So I started to work on a different portfolio.
I started from the assumption that my portfolio would be a mix between the two of us.
We both have different backgrounds.
And each of us has an important mission in the world.
So instead of focusing on a portfolio, the goal of this project was to take the two portfolios and build something that we could be proud of.
So we built something called “The Capitol of Your Life.”
This is a portfolio with all of our core values.
We have all of the core values in there, but we have also added a few new values that really connected with my audience.
These were the values that made me feel like, “Wow, this is a good idea.
This can work.”
And we’ve added a lot of content that really connects with the audience that we have.
But it’s a small portfolio.
The Capitol of your Life is just a simple website with a bunch and a bunch more pages.
The way that we did it was to create something that was really simple and meant to communicate to the user what it is that we were doing.
We did that with the CAPITAL OF YOUR LIFE logo.
And so that was the first thing that I wrote.
The CAPITAL of your life logo.
That’s what we were going to start with.
So this is the CAPITOL.
It’s a very simple logo, and it’s the kind of logo that I liked.
And for us, it’s just a single image, with a number in it.
But there’s an underlying value to it that we wanted to communicate.
And this was what we had built the CAPT.
This was a little different from our portfolio.
But the idea is the same: we have all these different values in the CAPTAIN OF YOUR LIVES logo, so that it could communicate what we’re doing.
So it’s like a portfolio in one image, but with a different value that’s integrated into it.
So now, we’ve got all of these values in one place.
So when I saw the CAPE, I felt like I had this idea.
So here’s what I did.
I drew up a new portfolio.
In it, I added a bunch.
But instead of the number, I put a small text message.
And when I clicked on that, I had to click on the button that says “Share.”
I clicked that.
And my portfolio suddenly changed.
Now it’s filled with some of the values from the CAPM.