I’m always trying to find the perfect word to describe something.
When you’re creating a piece, you want it to sound like something it’s not.
There’s always a ton of trial and error, and you try a bunch of different things, but eventually you just have to settle on something.
And that’s how I ended up with rockwell typefaces.
They’re an old-school kind of thing that I love to use.
If you look at the old school, the typefaces are not very complex, and I wanted them to be easy to read.
But I just love the fact that they’re so easy to type on the computer.
When I started doing my first typeface research in 2005, I was working at a company called Pinnacle, and one of the typesetters was a guy named Steve Maraboli.
He’s from Brooklyn, and he was trying to get the right font for a newspaper article I was designing, and the article was just a bunch in one.
I’m not sure if he realized that it was the same typeface for every newspaper article, or if he just thought it would look cool to have it all in one typeface.
He was able to figure it out.
So when I was looking for rockwell types, I looked at all of the rockwells.
And they were all really simple, and they all have very similar proportions.
And then I just started thinking, “I love rockwell.”
And so the first thing I did was try to get them to the right ratio.
I wanted the letters to be very close together, and all the lines to be the same width, so that the letterforms would be very much spaced apart.
And so that you could read it.
It was a lot of trial-and-error, but it turned out to be pretty simple.
Then I just went into the office, and tried to figure out how to do the letter shapes for each letter in the word, to make it look as if they were connected.
So I just tried a bunch and got a good mix of shapes.
But then I realized that if I wanted to get this right, I had to try a different set of shapes for the different letters.
I had all these different typesets that were just different sizes.
And I was thinking, why not try these new ones?
So I went into one of my design shops, and we were all looking at these different shapes, and then I went, “Why don’t I try the new ones?”
So I started taking different typesetting sessions and going through all these ideas, and finally one day I had the right one, and it just worked.
I just had to get it right.
I was able then to do these things that I never thought I would be able to do, like changing the shapes of the letters.
And in that case, I didn’t have to change the proportions at all.
I could just change the letter lengths and the widths, because I knew that it would all be perfectly proportioned.
So now I have this new rockwell, and people are like, “Wow!
That was a really good rockwell!”
I’m like, yeah, I know, but that’s the thing: When I’m designing a typeface I like to try to do everything in the same way, but I’m also trying to do things that are unique, and not too similar.
I have to create something unique, to be able see it, so when people say, “It looks exactly like a rockwell,” I have a hard time believing it.
I’ve tried to make rockwell a very simple font.
The only way that you can do a rock-well font is if you have an existing rockwell font, because it has this distinctive shape that you have to keep in mind when designing it.
But rockwell doesn’t have a huge number of letters.
It’s more of a grid typeface than a grid font.
It also has some smaller serifs and some bold serif, but those aren’t too big.
And when I start to create a rock well font, it feels like it’s like I’m making a grid, because all the letters are in a square grid.
And the letters just have a very specific shape.
So you end up having a very narrow range of letter sizes.
I can get letters that are 5 to 7 letters wide, and some letters that would be 7 to 9 letters wide.
And those are the most common letters in a rock, but sometimes there’s a little more room for room for the letters that I’ve created.
So the rock well typeface is not very large.
But it’s also not very small.
It has a lot more space than the typical rockwell.
I try to create it with a very wide range of sizes and shapes, because that’s what makes it stand out. And now I